The Auto Care Association is excited to announce the evolution of the prestigious Women in Auto Care Automotive Communications Awards into the newly expanded “Auto Care Marketing and Communications Awards”. This transition marks a significant step in recognizing the diverse and innovative marketing and communication efforts across the entire automotive industry. 

For over a decade, the Women in Auto Care Automotive Communications Awards have honored exceptional marketing and communication initiatives that champion the contributions and successes of women within the automotive sector. The new Auto Care Association Marketing and Communications Awards will continue this legacy while broadening the scope to encompass all marketing and communication efforts that drive the automotive industry forward. 

Expanded Categories and Inclusive Recognition 

The transition reflects the Auto Care Association’s commitment to innovation and inclusion, ensuring that best-in-class marketing and communication strategies receive the recognition they deserve. The newly expanded awards will include categories such as:
• Sustainability and Environmental Messaging;
• Innovative Usage of Artificial Intelligence (AI); and 
• Best Use of Influencer Marketing.

Proceeds from the awards will continue to support scholarships and continuing education in the auto care industry.

“The Auto Care Association is always searching for ways to shine a spotlight on those who help our industry flourish,” said Bill Hanvey, president and CEO, Auto Care Association. “The expansion of the annual Automotive Communications Awards to the new Auto Care Marketing and Communications Awards ensures that new and emerging areas of communication are recognized and that our industry stays current with the latest methods of communication.” 

Nominations and Event Details 

Nominations for the Auto Care Association Marketing and Communications Awards are now open, and the winners will be announced in front of nearly 1,000 aftermarket executives in a new awards ceremony at Auto Care Connect, May 12-15 in Phoenix, Ariz. The awards will be presented alongside the Impact: 4 Under 40, Auto Care Education Award, and the Mort Schwartz Excellence in Education Award.  

For more information, including the full category list, nomination guidelines and to apply, visit the Auto Care Association Marketing and Communications Awards webpage.